Wednesday, January 29, 2025

What's In The Name?

 A business name is the business's legal name used for official purposes like government forms and tax registration. It's important to have a business name to legally conduct business, such as hiring employees and buying supplies.

Preferably, your business name or your product's name tells the general public what your business can offer and why they must buy it. Stay away from words that are difficult to understand.  Go with taglines and catchphrases that are minuscule, catchy, and with instant appeal.

Make it relevant. Don't just pick a business name because you like the sound of it. A catchy business name is attractive and easy to remember, It should be simple and direct, delivering a clear message without needing much explanation.

We comb businesses in the Philippines ... even worldwide ... and here is a snapshot of the owners' humor in their business names. They have creative names and you can't help but give them a second look.  

Sometimes just mentioning their names generates a good topic for discussion ... and good content for internet content creators. What's your favorite?


What are your options if you have a flat tire? And which roadside repair shop do you go to ... that offers 24-7 services for drivers with tire troubles in less than ideal times and places?

Kung gusto ko magpahangin ... siempre doon ako sa mahangin.  And scrambling the Yellow Pages...  Air Supply is the repair shop's name that gives me confidence they have enough air supply that my tires need.

See what names can do? At may pahabol pang "Hangin You Near Me." Isn't that catchy? Para mo na ring naririnig ang national anthem ng mga Air Supply fans na Having You Near Me.

Kitam?